Shapes/Containers
Container Form System
Our Everbright form system consists of three containers using the new logo as reference.
Scaling the Container
The shape should be scaled proportionally to fill the surface area. The two bottom anchor points can be adjust for height, once the width has been achieved. Do not adjust any of the angles, as these are reflective of the brandmark.
Containers for media ads
The samples below show how the container forms can scale to meet the requirements of various digital or print formats.
Container Form Usage
Color Field:
Color on color can be striking, and can give the designer a creative way to make a simple layout compelling
Image Container:
Images can be cropped in an ownable manner, creating visual assets that tie back to the brand
Form over image:
Setting body copy over an image can be tricky. The container forms provide a simple tool
The samples below show how the container forms are used.